This first draft has been submitted for review:

Original Version

Original Concept

Generally speaking the look and feel are much nicer. But not much has really changed in terms of placement. I have submitted design to the programmer and he has made the following comments:

“1. Buttons “Start Over”, “Email a Friend” etc. are removed … I did not even find hyperlinks to them. This functionality is not necessary any more ?

2. Tabs at the top “Home”, “Pricing” etc. look logical.

3. “Change Layout” hyperlink is removed … How to change layouts ?

4. Buttons for dark and light color look much better than hyperlinks.

5. I do no like the new rulers. Writing numbers vertically like that from my point of view is not a good idea. I think the present rulers are better.

6. A lot of space is taken for the new Search box. Though it is good to have a search box.

7. Bottom navigation is logical.

Honestly speaking the design could give different look and feel to the user. But I do not think it is really much more user-friendly than the previous one. All the main text editing elements are at the same places.

Generally page looks better than before. But not final. I think it still could be improved.

All this is my personal opinion only, of course.”

I agree with all points made and have composed a modified version of the same concept that I think better utilizes available space in top fold. The logic with this new version is to allow for a better user experience.

Revised Version

Revised Version

Summary of what I am proposing:

  1. Adding functions to the top 4 graphics, change layout, email a friend, add stock logo and start over.
  2. Remove stock logo link from current location
  3. Advertising and searchbox now at the bottom
  4. Stock Backgrounds will need a scrollbar or frame
  5. Although there is no graphic present we will need a graphic prompt for user to “Update Proof” when required. The current sytem uses a red arrow that in on a trigger. If there is a better idea on how to prompt user I am opened for suggestions.

That’s about it for now my overall opinion is good and I like the design tallent of the graphic developer, thanks :-)

Rob

Tags: colours, send postcard, graphic design marketing, postcard marketing, graphic design advertising