Postcard Design Center

The study of/training in the use of artistic techniques effectively to communicate ideas and information to business and consumer audiences via forms of printed media.

Graphic Element Placement Options

… Nothing is predestined: The obstacles of your past can become the gateways that lead to new beginnings…Ralph Blum

Most people think Graphic Design is intended for commercial, advertising or educational reasons only. An element you may wish to include in your corporate brochure may be images of a 35mm Slide Presentation or a screen capture of their website, plus many other graphic aids. If time is not on your side you may want to employ two graphic artists to create company ID, all necessary marketing literature. Many of the folks I have come to know are graphic designers; I enjoy my time with every one of tome because of the uniqueness in each of their creative thoughts. But there are only handfuls that are very precise at creating art that sells.

Graphics, Print Modes and General Layout Tips

All you need is a decent graphics editor like Macromedia Fireworks, Adobe PhotoShop or Corel Photo paint to edit your own graphics. When working with web graphics remember they are viewed on screen, so you should always save them in RGB mode. When you are intending for the image to produce on a commercial printing press you

… Create postcards…that reach out.

will save them in CMYK Mode. When you want to send or receive a reliable file type the best one is tiff, it’s the best way to retain color and detail found in photographs and universally accepted. When you want to layout graphics for any project there are certain primary elements to be aware of such as vector file format.

Who is the Right Designer for you?

Confidence, certainty and spot on creative thinking are what separate ordinary from the extraordinary. The”Top Dogs”just know and understand where it’s at and what the goal is. They know that there is a reason for being, and will take a scientific approach that encompasses an entire identity. Only a few of today’s designers are qualified designers for print and web, these designers may outsource the print media and this is where inconsistency may occur. We must seek and find a design that knows both in order to get maximum value for your dollar. The greatest graphic artists have learned that their talents are about creation.

Service is the rent we pay to be living. It is the very purpose of life and not something you do in your spare time…Marian Wright Edelman

Plan a Qualified Designer for your Company

Once you have gone through your creative process and come to the acceptance step, stand back before signing off! Now, let’s take a breath and remove you for a moment. You should be seeing an innovative graphic design that will help set you apart from others in your arena. Don’t forget your company must have a website in today’s’

… Get double the standard response…send it special delivery on its own

business climate it is not an option to not have one. There are plenty of companies you will see that offer SEO, SEM, SES and web design for 1000s of dollars. Again I say you company designer of choice should be taking care of everything for you.

 

… Don’t be annoying by sending your business customers garbage mail…send a classy postcard

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