Postcard Design Center

The study of the expression of human emotions, concepts or views of reality by creating art ideas on surfaces and transferring images, via ink or dyes, onto paper or fabric.

… The first official postcard released…in Austria on October 1, 1869. In France during the war of 1870

Making your own Digital Prints

People often forget they can make actual prints of their beautiful digital pics. When you do this you don’t need high quality for most of your prints and you can adjust your resolution on many ink jet printers so that quality increases while print speed decreases. I personally like using Epson Ink jet Printers for this. The result is simple: once a colour prints output you can frame them, put them in photo albums and treat them just as an original photo. These days it’s really easy for the rookie computer user to produce fine prints from their digital camera and printing on their own photo printer. When you scan and print an original.

Related Links: Printing Digital Pictures - Art of Photography

Fine Art Printing Advice

All that fine print and glistening imagery in the little brochure is usually the result of today’s technology in CMYK printing. CMYK Printing is a common process that most commercial printers use. You can come up with custom designs utilizing unlimited colors by simply mocking up a design and handing it to a commercial printing company and they’ll do the rest for you. When your order is complete you have many full color versions that closely resemble the original. However it is very worthwhile

… Company Postcards…a fantastic marketing tool with so many uses

going through your project with a fine toothcomb before approving it for product. At these stages it is easy to fix one, while tomorrow it will not be so easy to fix 10,000.

Helpful Links: RGB to CMYK - Print Proofing

Preparing Images for Printmaking

By utilizing simple techniques and a paying very little extra attention to photos, you can increase color depth and quality. Adobe Photo Shop is the program of choice for this, but some cheap Microsoft programs will do simple editing on images as well. Generally this is not recommended when you are dealing with corporate imagery or when integrity of original images may be sacrificed. When you include any images in projects that you will be getting commercially printed make sure they are all at least 300dpi and are in CMYK mode. Also understand if you want to store these images on your PC they will usually be large and occupy significant disc space the higher the resolution.

… Dramatically increase response rates…by sending out colorful postcards

Links of Importance: What is Prepress? - Professional Proof Reading

Preserve your Original Photos

So you have just quadrupled the resolution, applied all kinds of sharpening filters and tried manually adjusting colors to improve quality of that lousy photo. Nothing works!!! It looks worst now that it ever did! The first thing to remember is when you are editing your own originals is never overwrite the original on your computer. Always create a duplicate so you can preserve original and compare later. Once you’ve done your work properly there are many ways to turn the original paintings into copies by having them professionally lithographed. In order to ensure the best finished product, most of this is determined by you and your ability to prepare it properly for printing. If you are not sure about any preparation techiques youa re using just ask your printer!

… Be the change you want to see in the world…Mahatma Gandhi

Tags: print artist, business card printing, lithograph, digital imaging